If your colleagues are resistant to change, you’re not alone—“active inertia,” or the tendency for people and organizations to seek comfort in the old ways of doing things, is a common characteristic of most workplaces. As a leader, though, it’s your job to coax your colleagues into acceptance of (and perhaps even excitement for) the necessary changes that will help your company survive and thrive in an ever-changing world. So how do you do it? How do you encourage others to embrace change? You have two options: the “foot-in-the-door” technique, which eases teams into big changes by starting with small ones, or the “door-in-the-face” technique, which positions your requests for change as more attainable by first asking for something truly outlandish.
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